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Rovers pledge support for Kick It Out’s #TakeAStand campaign

Rovers is showing its support for Take A Stand at tomorrow’s game against Stoke City

15 January 2021

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Rovers are proud to be supporting Kick It Out’s campaign, Take A Stand, which is calling for action in the fight against discrimination in football.

Through Take A Stand, Kick It Out – football’s equality and inclusion organisation – want to create a culture where individuals take personal responsibility for being part of the change.

That includes fans, players, managers, CEOs, stewards, governing bodies and social media organisations – everyone on and off the pitch.

Most football fans will have witnessed some form of discrimination in football – on the terraces, in dressing rooms or on social media – but more needs to be done to move from awareness to action.

Take A Stand is both a challenge and an invitation for individuals and organisations to publicly commit to their own pledge. It is also a movement that everyone can play a part in.

Rovers is showing its support for Take A Stand at tomorrow’s game against Stoke City. The club will be sharing video content and digital assets to promote the campaign across its website, matchday programme and social media channels.

As part of our OneRovers culture, the club is pleased to support important initiatives such as Take A Stand to promote inclusion and diversity, and drive all forms of discrimination out of football and society in general.

Sanjay Bhandari, Kick It Out Chair, said: “Our Take A Stand campaign aims to tackle discrimination, but also create a culture where everyone belongs and individuals take personal responsibility for being part of the change. We can all do something to take a stand against hate and promote a more inclusive society.

“We know that social media can be a battleground of hate, which is why we’re working closely with Facebook and Twitter to improve that through looking at better regulation and enforcement, as well as updated and new reporting methods.”

Edleen John, The FA’s International, Corporate Affairs and Co-Partner for Equality, Diversity and Inclusion Director, added: "We are committed to delivering a game that is free from discrimination and it is important that everybody plays their part in helping to achieve that. Take A Stand will give fans and others involved in the game the impetus to support us on this journey and tackle this issue head-on.

“We know that discrimination exists in society and often manifests itself through football, and only by working together across the game to drive meaningful change through action, can we truly ensure the game is a safe and enjoyable environment for all."

For those who would like to make a pledge, either individually or as an organisation, or want more information on how to do this, please contact Kick It Out at For more information about Take A Stand, visit:

You can also make a pledge by joining the conversation on social media, just use #TakeAStand and tag Kick It Out in your posts. You can find them on social media as below:

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