New recruit Bradley Johnson says Rovers' desire to sign him was a crucial factor in his decision to join the club.
The former Leeds United and Norwich City midfielder arrives on a two-year deal from Derby County, joining Stewart Downing as Rovers' second big summer signing.
The 32-year-old has over 500 career appearances under his belt, winning promotion to the Premier League during a four-year stay at Carrow Road, where he played more than 150 times.
After helping Derby reach the Championship play-off final last season, Johnson is now looking forward to a new challenge in East Lancashire.
“Being wanted and the ambition of the club was a huge factor in me coming here," Johnson told iFollow Rovers, shortly after putting pen-to-paper.
"It’s a club on the up, so it was a pretty easy decision for me and I'm looking forward to getting started.
“I spoke to the assistant manager, Mark Venus, who told me how much the manager wanted me and it’s good to feel wanted.
"The club made it clear to me that they wanted me, so I wanted to sign straight away. I'm here now and I'm delighted.
“The size of the training ground is impressive. It’s a great place and I felt welcomed as soon as I walked through the doors. The lads and the staff seem like a tight-knit group, so I'm looking forward to being part of it.
“I feel the desire and the ambition here. The staff are ambitious and all work hard, I can see that already. Everyone's excited about the new season.
“It’s a new challenge here, working with new players and staff, and I’m hoping we can all be successful together.
“It’s a young, talented team and with my experience I’m hoping I can bring a bit of knowledge of this league to the group. It’s a hard league, it's one I’ve got promoted from, so hopefully I can pass on my experience to some of the young lads, let them express themselves and we can enjoy it together."
So often the scourge of Rovers in the past, producing some sparkling performances and netting three goals in eight games against us, Johnson is now targeting some memorable moments for Tony Mowbray's men.
Two of those encounters came last season, with Johnson playing the full 90 minutes in both, and the midfielder admits the game at Ewood Park really sticks in his memory.
“I remember vividly coming to Blackburn on a Tuesday night last season and losing the game," Johnson added.
"Rovers played very well and had some top players and that's what excites me about coming here.
"I saw then that it’s a team full of honest, young lads, who are hungry and work hard for each other, and I’m keen to get in the team and play my part.
“I’ve enjoyed playing against Rovers in the past and have scored against the club a few times. My aim now is to score goals for Rovers and help the team move forward.
"I still feel like I've got a long career ahead of me, I still think I can play many games, but I know how hard this league is.
"You have to be at the top of your game every week and I'm joining a good team, so I'm going to have to work hard to get into it, and then hopefully repay everyone with a few goals and a few wins."