Blackburn Rovers have scored another winning partnership, this time with thriving local business Totally Wicked.
Totally Wicked, which was founded in Blackburn and now has branches all over the UK and Europe, will link up as Rovers’ new training wear partner, with their logo featuring on all staff and players’ training kit.
The business will also have a prominent visual presence around Ewood Park during the term of the deal.
The agreement ensures that there will be a host of benefits to both Rovers supporters and Totally Wicked customers.
Rovers’ CEO Steve Waggott said: “The club are delighted to welcome Totally Wicked to our growing portfolio of commercial partners.
“They are a local success story with a national footprint and we aim to provide a platform for Totally Wicked to take their profile to another level.
“Their commitment to and investment in the club is another indication that we are heading in the right direction.
“This is a major deal for us and their striking brand will be very visible on our training kit and around the stadium.”
Totally Wicked lead the way in providing the products that have enabled hundreds of thousands of smokers to choose a safer alternative.
Vaping is now recognised by Public Health England, the National Centre for Smoking Cessation and Training, Cancer Research UK, ASH, the Royal College of Physicians, and numerous other public health bodies not only as being 95% safer than smoking, but as being the number one stop smoking tool used in the UK.
Totally Wicked Managing Director, Fraser Cropper, who is a lifelong Rovers fan, added: “Having watched my first game in 1973 and been a Rovers’ supporter ever since, it is a very proud moment to be able to become a sponsorship partner for my hometown club.
“It has been tremendous to once again be able to follow Rovers as a supporter across a promotion year and feel the sense of the club now recovering and rebuilding.
“There is no better time for the town and its businesses to rally and give Tony Mowbray and the team all the support we can.
“I hope Totally Wicked’s support adds further to the club’s recovery and that we have a number of enjoyable and successful seasons ahead of us.”
To find out more about Totally Wicked, please click here.