Blackburn Rovers are helping to 'Wrap Up Lancashire' as part of an ongoing initiative to help the homeless.
The club have donated over 150 pairs of socks to Rotary Clubs in Blackburn, Hyndburn and the Ribble Valley, who are striving to keep vulnerable people warm this winter.
In partnership with Hands On London, a charity which introduced ‘Wrap Up London’ eight years ago, Rotarians in East Lancashire are collecting clothes and giving them to nominated charities that support the homeless and people living in poverty.
A drop-off box has also been placed in the Roverstore at Ewood Park for fans to donate unwanted coats - of any size, style or colour - to further support the cause.
Ann-Marie Etherington, President of Great Harwood & Rishton Rotary Club, said: "I want to say a massive thank you to Blackburn Rovers for getting behind us with the donation of the socks.
"They will certainly be put to very good use with the project we’re running to support the homeless and needy across East Lancashire.
"We’re thrilled to have Rovers on board as one of our supporters. It will really help us to raise awareness of this important campaign and will hopefully make a big difference to the lives of vulnerable people in the area."
Blackburn Rovers Community Trust are offering further support to the homeless by staging a 'Sleep Out for Blackburn' fundraising event at Ewood Park next month.
Over 100 supporters, staff and local business leaders will be sleeping rough in the Darwen End concourse and stands on the night on Friday November 23rd, with the proceeds being split between the club’s official charity and local homeless support organisation Nightsafe.
Image: Rovers' retail manager Nicola Prior with Ann-Marie Etherington, of Great Harwood & Rishton Rotary Club, and Malcolm Baldwin of Accrington Rotary Club.