Danny Graham says the players have to be at "100 per cent" in each of the last 16 league games, and believes Rovers are capable of going on another winning run.
The striker has been in fine form, particularly at Ewood Park, and made his 500th career appearance last weekend.
Graham is also closing in on another milestone - 150 career goals - but says focus is firmly on the team and bouncing back from the defeat at Plymouth.
“I’m delighted to have reached the 500 games landmark but it wasn’t a nice way to celebrate it, obviously," he told iFollow.
"It was a minor blip away at Plymouth, who deserved to win on the day, so we’ll go again and try to put another run together now.
“I think that’s what we have to do; we have to focus because we know we can do it.
"Everyone was disappointed about the Plymouth result, the fans travelled a long way and we let them down, but I hope they can see what we did in the 18 games before that.
“It shows we have to be on it in every single game. We can’t just go into games at 70 or 80 per cent, we need to be at 100 per cent every week, every single one of us.
“I think we’re going to have to go on a run similar to when we won five or six in a row, and cut out some of the draws."
Graham has scored eight goals in eight games on home soil. Asked about his form at Ewood, he added: “It’s funny how football works, isn’t it!
"I wish I could tell you why it’s worked out like that; I’ve been scoring goals and they all seem to be at home but I don’t read too much into that.
"I love playing at Ewood, the fans have been superb for us this season and hopefully they’ll make it another good atmosphere again on Saturday.
“I’ve been on a good run of late, not just with goals but also with assists, so it’s good to be helping in a lot of ways.
"Every time I step out onto the pitch I think I’m going to score. I’ve learned from previous barren runs not to snatch at chances and always stay positive.
"I’ve passed my words of wisdom onto the boys and told them that even if they don’t score, just get into the right positions and it will come."