Rovers captain Charlie Mulgrew says the players are treating the seven remaining league games as cup finals, and is hoping that the quality in the squad shines through.
Tony Mowbray's men sit top of the League One table going into Saturday's clash against Southend at Ewood Park, with the battle for automatic promotion expected to go to the wire.
Speaking ahead of Rovers' latest test, Mulgrew says he's well aware of the importance of the fixture and those beyond it.
“Every game now is a cup final," he told us.
"There are a few things from Monday’s game [against MK Dons] which we want to put right but we got the three points and that’s the most important thing.
"There are still things we need to sort out going into the last seven games; we’re in a good position but aren’t getting carried away."
Rovers suffered a 2-1 defeat against Southend on the opening day of the season. Asked if the Blues will be out for revenge, Charlie added: “We’re not really thinking like that.
"It’s another massive game for us, another cup final, and we’ll approach it that way.
"It’s going to be a difficult game and we’ll need to battle through, so hopefully our quality comes to the fore.
"We’ll do everything we can to win them all because it’s massive for the club and the supporters.”
Mulgrew was named in the Sky Bet League One Team of the Season alongside Bradley Dack and David Raya on Tuesday.
The skipper described the recognition as "a huge honour", but says he has his team-mates to thank for what has been a standout season.
“It’s a huge honour and I’m very thankful for that," he added.
"The big thanks has to go to my team-mates; without them I definitely wouldn’t have been there and I’m sure the other two will say the same.
"Everyone has played their part. It’s really one for the team. David and Dacky deserve it, and you could name another five or six who could be in there too."