Rovers are delighted to welcome local cryotherapy business Cryo Express on board for the remainder of the campaign.
The business will be noticed around Ewood Park from here on in, with the organisation taking two sponsorship boards at the stadium.
Cryo Express now have pitchside Riverside Stand advertising boards for the rest of the season.
Director Nargis Malik said: "We are a local business supporting Rovers to promote cryotherapy for sports recovery.
"We are looking to achieve good working relations with Blackburn Rovers and the local community in delivering an elite service at an affordable price for all."
And Rovers Business Development Danny Davis was equally pleased to link up with the organisation, saying: "Cryo Express are a unique business, new to the market and are the first full body cryotherapy centre in the whole of Lancashire.
"We're fortunate that they are on our doorstep in Blackburn and we'd encourage everyone to go down there and check them out."
A new business, Cryo Express launched in May 2017 after three years of working in the cryotherapy industry.
Cryo have a Christmas promotion for a variety of treatments effective from 1st December 2017. Buy One Whole Body Cryotherapy session and get ONE Half Price. This means that you can have two sessions for £60 rather than paying £40 per session.
For further information, please visit the website at www.cryoexpressltd.com.