New boy Bradley Dack is confident that Rovers can bounce back to the Championship at the first time of asking.
Dack, who became Rovers' third new signing of the summer when he completed his move from Gillingham on Tuesday, believes there is more than enough quality in the squad to have a successful season in League One.
The attacking midfielder admits it was the ambition of the club that convinced him to make the move north, and now he hopes to play his part in helping Rovers realise their goal of promotion.
It has got to be the aim to go straight back into the Championship and I'm confident we can do it.
"I think that has got to be the aim for a club this size and the players we've got," said Dack.
"It has got to be the aim to go straight back into the Championship and I'm confident we can do it.
"That has what has drawn me to the club as well, the fact that they are going to be at the top of the league and that is something as players we have got to strive to go for.
"Obviously we want to go up automatically so hopefully it is going to be a good season."
Dack won the Player of the Year for League One in 2015-16, but whilst he admits he wasn't able to hit the same heights last season, he hopes to be back to his very best for Rovers in this forthcoming campaign.
"It was a great honour (to win Player of the Year) but I couldn't have done it without all the other players in that team," added the 23-year-old.
"It was a good season personally for me but it was a shame that I couldn't recreate that form last year, but there were many reasons for that. But that has gone now and I'm excited to start a new chapter here.
"The aim is to get back to that level and that is what I am going to strive to do this season and hopefully we can be part of something special."
• Join Bradley Dack and sign up for the new season! Don't forget fans have until this Saturday 1st July to take advantage of the Season Ticket price freeze for the 2017-18 season.
With adult prices starting from just £279, it means supporters who buy or renew a season ticket can see all the action at Ewood Park for less than £13 per game.
For more details, visit the new supporter portal 'My Rovers' at www.my-rovers.co.uk