Tony Mowbray believes Marcus Antonsson has a hunger to succeed in the English game.
The 26-year-old arrived in England last summer when he made a big-money move to Leeds United from Swedish side Kalmar FF.
Antonsson experienced a disappointing debut season at Elland Road, making just six league starts, but Mowbray is prepared to provide him with the opportunity to prove his worth.
"I think he wants to crack England, if that makes sense," said the Rovers boss.
"A Swede coming over and seeing an opportunity at Leeds United that didn't quite materialise for him.
"I haven't given him any false promises - I'm not telling him he's going to be the King of Blackburn - he has to work hard, score goals, be part of a team and wait for his chances.
"It's down to him. But he wants to prove that he can be successful in England, he wants to prove that he can score goals when given the chance and that's what we aim to do.
"We'll give him an opportunity moving forward. There's a lot of games to share around and hopefully he can make a big impact."
Antonsson netted 22 goals in 40 games for Swedish top-flight side Kalmar, which prompted Leeds to splash the cash, and Mowbray believes he has all the attributes to get back to his best.
"He knows where the back of the net is," add the manager.
"He's got two good feet - he's predominantlly left-footed and yet he scores a lot of goals with his right foot as well.
"He controls and plays the ball off his right side very easily and comfortably. And he's got a lovely personality.
"As I said, he wants to show everybody that he can do it in England and we've got to try and use that appetite to benefit the team."