Rovers go into Saturday's match against Ipswich Town in good heart off the back of two wins and two clean sheets, but the boss has demanded more.
"That's all it is, two terrific results and two clean sheets, I want ten terrific results and as many clean sheets as I can get," said Appleton.
"That is the truth, that is the bottom line. I've said all along I think the biggest problem this side faces is itself. I think if they can mentally get themselves right for the game, and the approach and the organisation, which I'd like to think we have done since we've come in the building, then we give ourselves half a chance.
"Having the type of players we've got on the team sheet brings a different type of pressure.
"The players that we've got here, because of the football club and the history of the football club, there is pressure on them every time they go out and play because people expect them to turn over sides and obviously that hasn't been the case.
"The team are where they are in the league for a reason, over that period of time they just haven't been good enough.
"But, there are 17 games to play, still plenty of points to play for and still an opportunity, if they want it badly enough, to reach their goal."
Ipswich Town are next up at Ewood Park this Saturday with tickets for the game are on sale until the 3pm kick-off priced from £15 for Adults, £10 Seniors and from just £5 for Juniors.
Book online today from www.onerovers.co.uk
and collect your tickets from the Blackburn End collection point on the day of the game.